As marketers, we talk a lot about staying consistent across social media platforms. Until now. 

From reducing eye strain and saving battery life to enhancing user engagement, dark mode isn't just about aesthetics—it's about functionality.

It’s spring and that means consumers are cleaning out their house, doing yard work, home renovations and projects. This makes it a great time to get your business and the services you offer out there. Let's talk about getting your business out there through networking!

Facebook has been one of the largest social platforms for years, but more recently, Facebook groups have become a powerful tool for marketing, if used correctly. So how do you create a successful Facebook group?

While you may be using LinkedIn to connect with other professionals, it’s a good idea to establish a business account of your own. Here are some tips from Andrea on how to leverage the platform and build brand awareness.

Whether they’re staying current on news and events, hunting for updates and promotions from brands or simply communicating with friends, X is a great spot to spend part of your day getting your business out there.

Are you losing potential sales due to abandoned shopping carts? Research shows that over 70% of online shoppers leave their carts behind. But fear not! Here are some tips to reduce cart abandonment and improve your online business.

If consumers are spending a significant amount of time on their phone, marketers should be focusing their efforts here. So would should brands do to ensure they are not missing out?

Gone are the days when traditional advertising methods were effective. Learn more about how user-generated content (UGC) can boost your business.

You put the thought into a great email campaign. How do you make sure to keep your customers opening your emails rather than sending them to the trash?

Podcasts are a powerful tool to enhance your online presence, while boosting engagement with your customers. Consider if a podcast is a great option for your brand!

If you’re looking to implement a website refresh or if you’re starting your website development journey, color can be a powerful tool for success. In this blog, Andrea dives into how the colors you choose can impact your audience.

I have talked with many business owners, and it seems the main topic of concern this year is marketing to consumers when they’re going to be fatigued with the ads that take over their TVs, internet, and mobile devices. So what should digital marketers do?

Standing out above your competition can make or break your posture in today’s digital world. It’s crucial to stand out and connect with your target audience.

It’s Super Bowl week! Even though the price tag for marketing during the big game is high, businesses can still take advantage of promoting their business, in other ways.

We all love having information right at our fingertips with the tap of a button, but we also crave interaction with others. So how do you use interaction to keep your audience engaged?

We are now a couple of weeks into the new year. Our marketing plans should be in place and calendars set to make this year even bigger than the last! Now it’s time to talk about email marketing and trends this coming year.

Social media has soared over the last couple of years. Engaging with customers face to face is no longer as common as communicating with them through the web. And guess what? There is more to come of it all in 2024. Catch the latest from Andrea!

Hello 2024! Now that we’ve raised our glasses and toasted to the new year, it’s time to turn the page, reboot and refresh our goals for the months ahead.

2024 is here! As we think about our New Year resolutions, NinJo Group is also thinking about how wonderful this past year was!